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Freelance Copywriter (m/f/d) French
Sonova Group
About This Role
About the Role
We're looking for a seasoned freelance native-French Copywriter to support our marketing and brand efforts as we launch in the French market. This role blends creative storytelling and writing with content execution and localization-ensuring the delivery of compelling, high-quality, and compliant content across channels from day one.
Tasks
Your Responsibilities
• Develop high-impact content for brand, product, marketing, and performance channels, and use generative AI tools where it supports the process
• Localize content using tools like Smartly or other basic video editing tools/CMS
• Conceptualize and write conversion-optimized ads and landing pages for the French market
• Create and pitch concept ideas, messaging frameworks, and story-driven concepts
• Take ownership of content projects, including timeline planning, coordination with stakeholders, and delivery tracking
• Manage and maintain content and assets
• Collaborate with design, growth, and product marketing teams to ensure consistency across touchpoints
• Ensure brand tone and messaging are aligned across platforms (website, email, social media, paid ads, etc.)
Requirements
Your Profile
• 3+ years of professional experience in content creation, copywriting, or editorial-ideally in digital or consumer-facing environments
• Strong conceptual and storytelling skills with a sharp eye for language and visuals
• Native-level French (written and spoken)
• Professional working proficiency in English (our internal working language)
• Highly organized, self-driven, and detail-oriented
• Confident working with tools such as CMS, Figma, Teams, and project/content management platforms (e.g. Jira, Airtable)
Nice to Have
• Additional language skills are a plus
• Background in the health industry or lead generation business
• Familiarity with French advertising and health communication regulations
• Familiarity with SEO, UX writing, and performance marketing principles
• Understanding of content-related KPIs (e.g. CTR, conversion, engagement, bounce rate) and ability to translate insights into optimization strategies
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