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Media & PR Manager (Crypto/Fintech/Blockchain)
Caiz
About This Role
Caiz
Revolutionizing Islamic Finance with Blockchain Technology
Are you ready to be part of a groundbreaking initiative that combines Islamic finance principles with cutting-edge blockchain technology?
Look no further than Caiz - THE FIRST ISLAMIC ECOSYSTEM BUILT ON BLOCKCHAIN.
At Caiz, our mission is clear: to create a Fiqh compliant financial ecosystem that provides our community with fair and easy access to ethical financial products and services. We believe in empowering individuals to build a strong financial future while engaging in long-term economically beneficial behavior.
We are a passionate team reshaping finance, and we are expanding our dynamic workforce. Join us in a collaborative work environment focused on creating a fast and compliant money transfer structure.
WHY TO JOIN Caiz?
• Innovative & Purpose-Driven: At Caiz, we combine advanced blockchain technology with the principles of Islamic finance to create an innovative and modern financial system. Join us to be part of a forward-thinking organization that is reshaping the future of finance.
• Ethical Impact: As part of Caiz, you'll be working in an Organization that prioritizes ethics and integrity in all its operations, ensuring that every solution we offer aligns with the core values of fairness, transparency, and respect.
• Growth & Learning Opportunities: At Caiz, we value personal and professional growth. You'll have the opportunity to learn, innovate, and grow within a dynamic, supportive environment, while contributing to the development of ethical financial solutions.
• Global Vision, Local Impact: Caiz is focused on creating an inclusive, sustainable financial system that empowers individuals globally. You ll be contributing to a company that has a positive impact on local communities and the global financial landscape.
• Collaborative Culture: We believe in teamwork and collaboration. You'll work alongside passionate professionals who are committed to driving change in the crypto and blockchain space, working together to create an ethical financial future.
• Secure & Transparent Environment: We emphasize trust and security in all aspects of our operations. As part of Caiz, you ll be part of a transparent organization that values customer trust and ensures the highest security standards in the crypto space.
Tasks
The Media & PR Manager will be responsible for leading key marketing tasks for digital arm of PR focusing on online media, including ICO and Crypto tracking sites, and influencer outreach.
The Media & PR Manager will craft press releases, monitor coverage, conceive and execute strategic partnerships, oversee online media and develop relationships with editors, journalists, influencers in the corresponding niches.
The Media & PR Manager should be highly organized and resourceful, able to develop a strategy and calendar and execute on that plan while also remaining flexible in order to effectively deal with press requests as they come in.
While the Media & PR Manager will work with external agencys, they should be extremely comfortable in a highly autonomous environment where they will be relied upon to execute their own ideas.
Responsibilities:
• Define Media plan based on global marketing strategy
• Work with the product and marketing team to align on the media plan according to roadmap
• Select media outlets, ICO & Crypto tracking sites and influencers to work with
• Define publishing contents and brief agencies
• Review all articles and make sure the information shared is correct and aligned with the marketing messages
• Fully Manage Media Publishing of PR Articles and for Link building articles
• Fully Manage Ico tracker/Coin tracker listings
• Find the right influencer t and Manage the relationship with influcner
• Working with internal and external partners with KPI of improved sales returns and ROI from the investments
• Establish new best practices in this new territory together with global partners
• Build and maintain strong rapports with press/influencers and deliver PR value against the PR spending
• Cultivate and develop productive relationships with traditional and social media contacts on behalf of the brand
• Work in partnership with cross functional teams to manage relationships from a PR standpoint defining, implementing and monitoring PR brand campaigns in tight collaboration with the wider marketing team, specifically the digital and marketing managers
Requirements
Experience:
• 5+ years of professional experience
• Knowledge or experience in Finance and/or Decentralized Finance and/or Cryptocurrency/Blockchain is an advantage
• An understanding of the global media landscape within the Crypto, DeFI/Finance, Blockchain/Tech sector
• Highly organized and resourceful, able to develop a strategy and calendar and execute on that plan while also remaining flexible
• Analytical capacity to interpret KPIs and results of Media campaign...
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