Sales Development Representative

Job Title: Sales Development Representative (SDR) Position Type: Full-Time, Remote Working Hours: U.S. client business hours (aligned with prospect time zones and outreach cadences) About the Role: Our client is seeking an SDR / Outbound Outreach Specialist to build a pipeline by identifying, prospecting, and qualifying potential customers. This role is focused on outbound activities - researching accounts, personalizing outreach, engaging prospects through multiple channels, and booking qualified meetings for account executives. An SDR is often the first human interaction a prospect has with a company, making the role critical to both revenue growth and brand perception. Responsibilities: Prospecting & Research: • Use LinkedIn Sales Navigator, ZoomInfo, Apollo, Crunchbase, or similar tools to build lead lists. • Research accounts and contacts to identify decision-makers and tailor outreach by industry, persona, and use case. Outbound Outreach: • Execute 60-100 daily touchpoints across email, phone, LinkedIn, and video messages. • Write and personalize outbound emails using tools like Outreach.io, SalesLoft, HubSpot Sequences, or Apollo. • Conduct 30-40 cold calls per day with clear scripts and objection-handling frameworks. Campaign Management: • Build and test multi-step cadences (5-10 touchpoints over 10-15 days). • A/B test subject lines, CTAs, and call scripts for effectiveness. • Track and optimize reply rates, conversion rates, and booked meetings. CRM & Data Management: • Log all activities in Salesforce, HubSpot, or Zoho. • Update lead and account records with accurate notes, stages, and outcomes. • Maintain pipeline hygiene by closing out stale leads and refreshing lists. Collaboration: • Work with Account Executives to hand off qualified opportunities. • Align with marketing on lead quality, messaging, and campaign feedback. • Share insights from conversations to inform product and market strategy. What Makes You a Perfect Fit: • Resilient and motivated by goals and KPIs. • Strong communicator - persuasive, concise, and professional across phone, email, and LinkedIn. • Curious researcher who tailors outreach based on industry and persona. • Process-driven yet adaptable - able to test, learn, and iterate quickly. Required Experience & Skills (Minimum): • 1-2 years in SDR, BDR, or outbound lead generation roles. • Proficiency with at least one sales engagement platform (Outreach.io, SalesLoft, HubSpot, Apollo). • Experience making cold calls and managing outbound campaigns. • Familiarity with CRM systems (Salesforce, HubSpot, Zoho). Ideal Experience & Skills: • 2-4 years outbound SDR experience with consistent quota attainment. • Knowledge of B2B SaaS, marketing services, or professional services sales cycles. • Familiarity with sales methodologies (SPIN, MEDDIC, Challenger, Sandler). • Experience generating pipeline for enterprise or mid-market accounts. What Does a Typical Day Look Like? An SDR s day revolves around building pipeline through consistent, targeted outbound outreach. You will: • Research and build lead lists in the morning, ensuring you have accurate contacts and context for outreach. • Launch multi-channel campaigns - sending emails, making cold calls, and connecting on LinkedIn. • Personalize messaging based on prospect industry, pain points, and persona. • Track metrics and refine outreach by monitoring open rates, reply rates, and booked meetings. • Update CRM records to keep data clean and opportunities moving through the funnel. • Collaborate with sales and marketing to ensure prospects are properly qualified and handoffs are smooth. In essence: you are the engine that fills the pipeline, ensuring sales teams always have qualified opportunities to pursue. Key Metrics for Success (KPIs): • 60-100 outbound touchpoints daily (email, phone, LinkedIn). • 15-20 meaningful conversations per week. • 8-12 qualified meetings booked per month (or target set by client). • CRM hygiene: 100% of activities logged accurately. • Consistent improvement in conversion metrics (open/reply rates, SQL conversion). Interview Process: • Initial Phone Screen • Video Interview with Pavago Recruiter • Practical Task (e.g., draft a 3-step outbound email sequence for a sample persona) • Client Interview • Offer & Background Verification Originally posted on Himalayas