Team Lead, Paid Search

Leadtech Group builds and scales digital products used by millions of people worldwide. With over 18 years of experience, we bring together multidisciplinary teams to turn ideas into meaningful, high-impact solutions. Within the group, MAU by Leadtech focuses on subscription-based apps and digital products. It builds on the expertise, technology and product mindset developed at Leadtech, combining proven experience with a strong focus on user value and long-term growth. Across both brands, we share the same approach: a deep commitment to understanding people and creating experiences that make a difference - for our users and for our teams. We work as a remote-first, international team, where flexibility and collaboration shape how we build, learn and move forward together. Our environment brings together experienced professionals across product, tech, data and design, all driven by curiosity, ownership and continuous improvement. If you re looking to contribute to products with real impact and grow alongside a team that values how things are built as much as what is built, we d love to meet you. Role Overview The Team Leader, Paid Search will be responsible for leading the paid search strategy and execution, managing a small but high-performing team while remaining deeply involved in day-to-day campaign management. This is not a purely strategic or coordination role. We are looking for someone who is comfortable working at a very intense rhythm, directly managing campaigns, identifying optimization opportunities, scaling performance, and supporting the team in execution. Key Responsibilities • Lead the paid search channel, ensuring strong execution across campaign structure, bidding, keywords, budget allocation, testing, and optimization. • Manage and coordinate a small paid search team, ensuring clear priorities, fast execution, and strong performance accountability. • Remain hands-on in campaign management, actively working inside the platforms and supporting daily optimizations. • Drive rapid scaling while maintaining strong control over efficiency, CPA, ROAS, payback, and other key business KPIs. • Define testing priorities across keywords, landing pages, bidding strategies, geographies, and campaign structures. • Monitor daily performance and quickly identify risks, opportunities, and required budget reallocations. • Work closely with Marketing Leadership, Data, Creative, Product, and CRO teams to align growth strategy, forecasts, and execution. • Build clear reporting routines and communicate performance updates, risks, and next steps to senior stakeholders. • Support the development of best practices and playbooks that can be replicated across other MAU growth projects. Requirements • Proven experience managing and scaling Google Ads/Bing Ads campaigns in high-growth environments. • Strong hands-on knowledge of campaign management, keyword strategy, bidding models, budget scaling, account structure, and performance optimization. • Experience working with automation in Paid Search campaign management is highly preferred, including campaign creation at scale, automated bidding workflows, bulk optimization processes, scripts, feeds, and reporting automation. • Previous experience leading or coordinating a team, or strong potential and motivation to lead, ideally in a fast-paced performance marketing environment. • Ability to work with high budgets, aggressive growth targets, and fast-changing priorities. • Strong analytical mindset with the ability to interpret performance data and translate it into clear actions. • Comfortable working under pressure and maintaining execution speed without losing quality. • Strong communication skills and ability to work closely with cross-functional stakeholders. Benefits Growth and career development • We prioritize your growth. Enjoy a flexible career path with personalized internal training and an annual budget for external learning opportunities. Work-Life balance • Benefit from a flexible schedule with flextime and the option of working full remote or from our Barcelona office. Enjoy free Friday afternoons with a 7-hour workday, plus a 35-hour workweek in July and August so you can savor summer! Comprehensive benefits • Competitive salary, full-time permanent contract, and top-tier private health insurance (including dental and psychological services). • 25 days of vacation plus your birthday off, with flexible vacation options-no blackout days! Unique Perks • If you wish to come, in our office in Barcelona you ll find it complete with free coffee, fresh fruit, snacks, a game room, and a rooftop terrace with stunning Mediterranean views. • Additional benefits include ticket restaurant and nursery vouchers, paid directly from your gross salary. Join us in an environment where you re free to innovate, learn, and grow alongside passionate professionals. You ll tackle exciting challenges and be part of a vibrant team dedicated to ...